Jack Grealish, the ever-stylish Manchester City and England winger, has just landed a record-breaking endorsement deal that’s turning heads in both the sports and fashion worlds.
The 29-year-old has signed a monumental £50 million five-year deal with global sportswear giant Puma, making it the most lucrative boot and lifestyle sponsorship ever handed to a British footballer.
More Than Just Boots
This deal isn’t just about what Grealish wears on the pitch — it’s a full-scale brand partnership. Sources reveal the contract includes:
– Puma Future boot exclusivity
– Fashion capsule collections co-designed with Grealish
– Global marketing campaigns in fashion capitals like Milan, New York, and Tokyo
– A potential role as a creative ambassador for upcoming Puma x streetwear collaborations
Grealish replaces Nike as his longtime sponsor, and this shift is symbolic of his growing influence off the pitch. From magazine covers to viral style moments, he’s become a fashion-forward athlete in a league of his own.
A Global Icon in the Making
Already earning a reported £300,000–£350,000 per week from his Manchester City contract, the Puma deal boosts Grealish’s total weekly earnings to nearly £500,000. The deal places him among global superstars like Neymar, Messi, and Mbappé in terms of commercial value.
In a statement, Grealish said:
> “This is more than just a partnership. Puma shares my love for expression, creativity, and making a statement. I’m excited for what we’re building — both in football and beyond.”
Legacy in the Making
Between his record-breaking move to City, his growing trophy cabinet, and now this industry-shifting endorsement, Jack Grealish isn’t just playing football — he’s shaping a brand empire.
With Euro 2028 looming and his off-field influence surging, Grealish is proving he’s not just a baller — he’s a business.
